About us

Since 1996 SNAP Innovation has worked in the field of support for publishers, media service providers and marketing professionals in the process of optimization of their editorial production processes.

Today leading media enterprises such as Hubert Burda Media, the WAZ Media Group, Zeitverlag Gerd Bucerius and many others rely on SNAP’s editorial solutions. All in all SNAP has rolled out and commissioned more than 3,000 editorial workstations in publishing houses and with media service providers and agencies.

But also innovative companies from industry and service count on SNAP for the optimization of their editorial production, among them are the ADAC (Allgemeiner Deutscher Automobil Club), Beiersdorf AG, Vattenfall Europe and HSH Nordbank.

However, we do not rest on our laurels. Today editorial solutions must work absolutely in convergence with the media and must be open for all publication channels. Content for magazines, newspapers, websites and mobile devices is produced in ONE system and processed /edited for the different publication channels.

Information management is the second great challenge for media production companies.
All information pooled in the newsroom is pushed correspondingly to time and content requirements of the individual output channels.

Media monitoring, inquiries, archiving and production of content work as an integrated whole. Intrasystem content (for example from print / online editorial system or the own archive) as well as external content (for example RSS feeds, user generated content, news from press agencies, websites such as Google or Wikipedia) are automatically classified and offered during content production with respect to their context.

SNAP offers innovative technologies and reliable services designed to produce high-quality products at reasonable costs.